Articles – interinnovation.

4 minute read

A tale of two communities

Forty moneylenders turned down Jon Dishotsky before he got a loan to start Starcity, a dorm-style living model for people in San Francisco. They thought no one would catch on, and they had reason to think this. Dorms are a rite of passage for American university students that most give up as soon as they can.

byMarco Mari

October 16, 2020

3 minute read

The new value of proximity

While strategists of the 80s and 90s were pitching companies to outsource manufacturing to developing countries where labor is cheap, today they are changing their tune. Before, costs were their principle focus. Today, however businesses have begun to focus on something else—speed.

byMarco Mari

October 16, 2020

1 minute read

Surfing the third wave of coffee

In October 2015, after two editions of the Italia Innovation Program and a clear idea on how the Italian big companies can leverage the strenght of their brands to start successful global and open innovation strategies, we had the chance to tread a 10-month innovation journey with illycaffè.

byMarco Mari

September 19, 2020

3 minute read

Bread that is old is new again

How could bread have been the foundation of the world’s diet for 6,000 years if it was bad for us? As more people looked for the answer, they realized that the industrial bread found in supermarkets is a completely different thing than what our ancestors ate.

byMarco Mari

September 19, 2020

6 minute read

Social Manufacturing

Once associated with the collaboration between companies and individuals, mainly linked to the advent of additive manufacturing and the potential of 3D printing, Social Manufacturing could hold a new meaning in the post-Covid era. In manufacturing economies, Social Manufacturing could stand for the end of the primacy of economies of scale.

byMarco Mari

September 14, 2020